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Weekly Updates From Dan Beal Com
Wednesday Edition March 10 2010
Publisher- Dan J. Beal
Main Website - http://www.danbeal.com
35 Poplar Knoll Lane
Mckenzie, Tn. 382001
731-393-0121

You can read this issue online at:
http://www.danbeal.com/weekly-updates-wednesday-edition.htm
 

Building business bridges instead of burning them down,
using one biz brick, at a time!

Please rate this Ezine at the Ezine Finder

http://www.ezinefinder.com/vote.html?pub_code=danbea
 
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In Today's issue
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AdMistressTop Sponsor Ads
Publisher's Comments-
Contest
Internet Tip Of The Week
Quote of the Day
Article -- 
Final note
Disclaimer
Removal instructions

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AdMistressTop Sponsor Ads  
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Publishers comments
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Hello,

Enjoy today's newsletter and don't forget to play the
contest below. Remember there is no purchase necessary to
play or win!:)

Have a good week!:)
Dan

Wanna Click Your Way to Better Advertising?

Start RIGHT Here:
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Internet Tip Of The Week
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Snap To

Any time you change a setting on your PC, you have to press
OK for it to take effect, right? Isn't it a little
repetitive to have to press that button every single time?
How would you like your mouse to automatically do it for
you?

Well, it's possible and here's how. You just have to enable
the "snap to" feature for your mouse.To use Snap To to
reduce pointer movements.

 Start, point to Settings, click Control Panel, and then
double-click Mouse.  On the Pointer Options tab, under Snap
To, select Automatically move pointer to the default button
in a dialog box.

If you turn on Snap To, the mouse pointer automatically
moves over the default button (such as OK or Apply) when
you open a dialog box.

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Quote of the day
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Ours not to reason why Ours but to do and die.

~Lord Alfred Tennyson~
  
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Article
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 Social Media Management - Watching The Chick-fil-a Cows

Author: Gen Wright

What can you do as a small- or medium-sized business owner to
increase your reach with your customers? One smart idea is to
look at what the big guys are doing. One company that is
maximizing its marketing efforts online and offline is
Chick-fil-A, the second largest chicken-based fast-food
restaurant in the United States.

They do a great job of entertaining in their television
commercials and their billboards. These are one-way
communications. They also have two-way conversations with their
people online. And here is where they are setting themselves
apart from the rest of the pack.

Let's start by looking at their website - chick-fil-a dot com.

Their website is well designed, pretty robust, and is a great
informational tool. It is easy to navigate through the massive
amount of information including nutritional information, company
history and an entire section devoted to the cows. It's a fine
website. But there are other things these guys are doing to
create a conversation with their loyal customers and potential
clients.

<b>Cows all aTwitter</b>

If you look at their social media aspect, their Twitter account
specifically, they are broadcasting statements from their
customers. If someone is ordering something online, they'll say,
"Hey someone in Texas has just ordered some great food online."
That's a fun way to give their customers a platform or voice.

<b>Cowbook</b>

Also their Facebook page is huge. They have a tremendous fan
base and the page is a kind of a hub where customers can come in
and chat with each other and talk about the brand and actually
help build the brand.

<b>Cow-site</b>

Lastly, there's a new micro-site they just launched just
recently. It is EatMoreChikin dot com, hosted by their famous
cows, who take matters into their own hooves. But it's a fun,
entertaining site that gets you involved. You can see that there
is an interaction and playfulness and a back-and-forth with
customers.

So, to wrap up, Chick-fil-A does a really fine job of having
multiple digital assets online. What they do is to start a
conversation. You can do the same thing with your business
online with social media, with a micro-site, maybe even with an
email campaign.

You have to remember that you have to give people something. You
have to give them a reason to come back. You have to give them a
platform to have their voices heard. These are simple things
that a brand can do to get people interested in them and they
will reward you with their loyalty. It doesn't have to cost a
lot of money and you can reap the benefits until the cows come
home.

About the author:
Enzo F. Cesario is an
http://www.youtube.com/watch?v=WdtokyD3WWg

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Final Note  
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Thank you for taking the time to read our newsletter. We
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Have Much Success!!!
 
Dan J. Beal / Publisher
www.danbeal.com
35 poplar knoll Lane
Mckenzie, Tn. 38201
731-393-0121
 

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